H. Module 1 by Zoom: Introducing Clean Language and Metaphor

If you care about people, how they think, and what motivates and influences them to change, you need to know about Clean Language. This elegant and powerful questioning technique opens a door to a new way of thinking about how people’s minds actually work. Next Accelerated and Gradual Zoom Training dates will be scheduled shortly. The module involves about 12 hours of Zoom interactive group calls in total, plus pre-work and practice sessions between each interactive call.

Link to yearly Calendar

Latest research reveals that metaphor is the very stuff of thought. Our unconscious habit of thinking of one thing in terms of another is at the heart of what makes people tick.  We now know that metaphor is the native language of the mind – especially the unconscious (or emotional) mind.

With Clean Language, you’ll be equipped to:

  • Gather rich information about yourself and others – knowledge that is usually just beyond conscious awareness
  • Gain insight into people’s language, motivation and beliefs
  • Improve communication because you can literally speak someone’s language
  • Build motivation and cooperation as you help people make sense to each other
  • Avoid unwitting bias and ‘leading the witness’ using Clean’s technique of profoundly respectful listening and questioning
  • Help people to change by discovering astonishing new resources from inside themselves

The course is led by Wendy Sullivan, co-author of Clean Language: revealing Metaphors and Opening Minds, with Dr Paul Field as a possible co-trainer, if and when his schedule permits.


What they’re saying about Clean Language

“Using metaphors takes communication to a whole new level. It brings a new dimension to business thinking and I have seen it transform people’s perceptions in conflict situations. This stuff really works!” John Joint, executive coach

“Clean Language can have the power to revolutionise the way we understand and communicate with each other.” Diana Gibbs, business consultant

“Clean Language gives you the confidence to really get results with your clients.” Mark Hawkswell, corporate trainer and coach

“Clean is a fantastic tool. It’s just so versatile and so respectful.” Sheena Bailey, consultant

“Everyone is talking about it. I can personally vouch for the power of Clean.” Toby McCartney, editor of The Model magazine

“A single session of Clean Language had a remarkable impact on clearing old and persistent issues.” Scott Downs, business consultant



We are now offering our Modules in two formats:

Gradual Zoom Training, with one interactive call of 2 hours per week (plus some pre-work and practice between calls).


Accelerated Zoom Training, with two approximately four-hour interactive calls – with breaks – per week (plus  pre-work and practice between calls).

The dates and times of the interactive calls will be decided to suit those on the training.


Useful information

It is possible to miss one or more interactive group calls: we record the interactive calls so that anyone who has missed something can listen later (and those who attended can listen again if they wish to).

The modules can be booked one at a time, or all together. See below for discounts for booking more than one module at a time.


Included free of charge: DVDs from a live training so you can re-experience the taught content as many times as you wish.


Special discount: Book Modules 1 and 2 together for a 25% saving.  Pay only £277.48.  This is an additional saving of £55.50 over and above our usual 10% discount for booking two modules together, and makes a total saving of £92.50. 

Link to Module 2 Zoom training


£169.99 — £277.48